What is an area profile?
An area profile is a single-page snapshot of a place’s key statistics: how many people live there, what homes cost, how much households earn, how the local economy and crime compare, and how deprived or affluent the area is relative to the rest of the country. This free area profile generator pulls all of that together for any UK town or postcode area and turns it into a clean infographic you can download or embed in seconds.
What’s included in your area profile
Who uses it
It is used by writers and journalists illustrating a story about a town, estate agents and relocation specialists building local area guides, students and teachers working on geography and data projects, and social media managers who need a shareable local snapshot. In short, anyone who needs clear, sourced area statistics fast. Every section is labelled with its data source and period, so it stands up to scrutiny.
Frequently asked questions
What is an area profile?
An area profile is a one-page snapshot of a place’s key statistics, covering its population, house prices, household income, local economy, crime and deprivation, brought together in a single view. This tool builds one instantly for any UK town or postcode area and turns it into a downloadable, shareable infographic.
How do I create an area profile for a town?
Type a town or place name into the search box, choose a format (tall, story or compact), and the profile is generated instantly from live data. You can then download it as a PNG or SVG image, or copy the embed code to add it to your own website.
Is the area profile generator free to use?
Yes. The tool is completely free, with no account or sign-up required. You are welcome to use the resulting infographics on your website, blog or social media. All we ask is that you keep the link back to PostcodesUK.
Where does the data come from?
Every figure is drawn from official UK sources: population and age from the 2021 Census, house prices from HM Land Registry, household income and business counts from the Office for National Statistics, deprivation from the English Indices of Multiple Deprivation 2025, and crime from data.police.uk. Each section of the infographic is clearly labelled with its source and period.
Which areas are covered?
You can build a profile for towns and postcode areas across England, Scotland, Wales and Northern Ireland. Some economic measures (such as household income and business counts) are available for England and Wales only and will be shown where data exists.
Can I embed the area profile on my website?
Yes. Each profile has an embed code that places the infographic on your page with a link back to the source. Because the image is hosted on a stable URL, it keeps working and stays up to date.
Looking for a specific place? Browse UK areas by county or explore all our free postcode tools.