East Ruston on the map

Location in NorfolkEast Ruston sits where the marker shows within the county.

23,413
Population
9,200
Households
5 / 10
Deprivation decile
Around average
12
Schools nearby
£46,003
Avg. household income
829
Businesses
118
People per km²
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About East Ruston

East Ruston is a village located in Norfolk, England, within the NR12 postcode area. It is situated approximately four miles from the coast, making it a convenient spot for those wishing to explore the nearby beaches. The village has a mix of residential properties and agricultural land, giving it a rural character.

One of the notable features of East Ruston is the East Ruston Old Vicarage Gardens, which cover over 32 acres and showcase a variety of plants and landscaping styles. The gardens are open to the public and provide an opportunity to enjoy nature in a well-maintained setting. The village is also close to the Broads National Park, offering further opportunities for walking and enjoying the natural environment.

School Ratings in East Ruston

Families in East Ruston have access to 20 local schools. Neatishead Church of England Primary School is rated Outstanding by Ofsted. A further 7 schools hold a Good rating.

House Prices in East Ruston

Homes sell for an average of £333K locally. Most of the housing is made up of detached homes, averaging £410K.

Crime and Anti-Social Behaviour in East Ruston

Crime in the area is lower than the national average. Criminal damage & arson is the leading concern across East Ruston, with 2 incidents recorded in May 2026.

Deprivation and Employment in East Ruston

The 2025 Index of Multiple Deprivation places East Ruston around the national average for deprivation. Employment rates locally are in line with what is seen across England. Average incomes in the area are typical for England.

Healthcare in East Ruston

There is 1 GP surgery within three miles of East Ruston, the nearest being Stalham Staithe Surgery (2.4 miles away).

Property Prices 3,702 sales

Average Price £333K
£1K , £5.68M
Detached £410K 1,827
Semi £249K 761
Terraced £234K 508
Flat £149K 203

Household Income in East Ruston ONS 2023

The average total household income in East Ruston is approximately £46,003 a year before tax, 17% below the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £36,322. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

East Ruston £46,003
England & Wales avg. £55,302

Net (after tax) household income averages £36,322.

Businesses in East Ruston ONS 2025

There are approximately 829 active businesses based in East Ruston, around 35 for every 1,000 residents. The local economy is dominated by small firms: about 90% are micro-businesses employing fewer than 10 people, while 16 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

829 Total businesses
35 Per 1,000 residents
Micro, 0-9 90%
Small, 10-49 9%
Medium, 50-249 2%
Large, 250+ 0%

Deprivation and Employment in East Ruston IMD 2025

Deprivation levels in East Ruston are around the national average based on the 2025 Index of Multiple Deprivation. Employment is accessible for most residents and household incomes reflect the broader national picture. The area maintains a steady balance between affordability and quality of life.

Overall Deprivation
5/10
Income
6/10
Employment
6/10
Education
5/10
Health
7/10
Housing
3/10
Living Environment
4/10
Children 0-15 13%
Working age 54%
Older 65+ 33%
3,073 Children (0-15) 13%
12,559 Working Age 54%
7,788 Older (65+) 33%
Average Child Poverty (IDACI) 28.5% of children in income-deprived families
Average Older Person Poverty (IDAOPI) 12.5% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in East Ruston 3 crimes · May 2026

Low Crime Area

Crime levels in East Ruston are lower than the England and Wales average. While criminal damage & arson is the most frequently recorded category, the overall picture is one of a settled and secure town where serious incidents remain uncommon.

Criminal Damage & Arson 2
Shoplifting 1
Local Policing
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 5 stations

Worstead Train Station 3.4 miles
North Walsham Train Station 4.3 miles
Hoveton And Wroxham Train Station 6.2 miles
Gunton Train Station 7.3 miles
Salhouse Train Station 8.9 miles

Location

Local Government

District North Norfolk
County Norfolk
Ward Bacton
Constituency North Norfolk
Parish Bacton
Region East of England

Home Ownership in East Ruston

Of the 10,853 households in and around East Ruston, 73% are owned, 11% are socially rented and 16% are privately rented. Home ownership here is higher than the England and Wales average of 63%.

Owned 73% Social rented 11% Private rented 16%

Tenure from the 2021 Census (ONS), for the postcode districts covering East Ruston.

Frequently Asked Questions about East Ruston

What is the population of East Ruston?
East Ruston has a population of approximately 23,413 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in East Ruston?
The average property in and around East Ruston sold for about £333,439, based on HM Land Registry Price Paid records. That is around 4% below the England and Wales average of £349,091.
Is East Ruston a deprived area?
East Ruston sits around the national average for deprivation, with an Index of Multiple Deprivation decile of 5 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover East Ruston?
East Ruston is covered by the NR12 postcode district.
How many schools are there in East Ruston?
There are 12 schools within easy reach of East Ruston, spanning primary, secondary and other phases.
Where is the nearest train station to East Ruston?
The nearest railway station to East Ruston is Worstead Train Station, about 3.4 miles away.