The Down on the map

Location in ShropshireThe Down sits where the marker shows within the county.

17,294
Population
7,764
Households
6 / 10
Deprivation decile
Around average
12
Schools nearby
£47,277
Avg. household income
720
Businesses
127
People per km²
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About The Down

The Down is located in Shropshire, England, within the WV16 postcode area. This area is characterised by its rolling hills and expansive views of the surrounding countryside. The landscape is primarily agricultural, with fields that support various crops and livestock. The local community is small, fostering a sense of camaraderie among residents.

Nearby, you will find several walking routes that allow visitors to appreciate the natural beauty of the region. The Down is also conveniently placed for access to nearby towns, where you can find local shops and amenities. It serves as a peaceful retreat for those looking to escape the busier urban areas while still being within reach of essential services.

School Ratings in The Down

Families in The Down have access to 12 local schools. A further 5 schools hold a Good rating.

House Prices in The Down

Homes sell for an average of £299K locally. Most of the housing is made up of detached homes, averaging £398K.

Crime and Anti-Social Behaviour in The Down

Crime in the area is lower than the national average. Vehicle crime is the leading concern across The Down, with 5 incidents recorded in April 2026.

Deprivation and Employment in The Down

The 2025 Index of Multiple Deprivation places The Down around the national average for deprivation. Employment rates locally are in line with what is seen across England. Average incomes in the area are typical for England.

Healthcare in The Down

There is 1 GP surgery within three miles of The Down, the nearest being Bridgnorth Medical Practice (2.6 miles away).

Property Prices 2,364 sales

Average Price £299K
£250 , £4.22M
Detached £398K 790
Semi £242K 565
Terraced £216K 574
Flat £125K 214

Household Income in The Down ONS 2023

The average total household income in The Down is approximately £47,277 a year before tax, 15% below the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £35,214. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

The Down £47,277
England & Wales avg. £55,302

Net (after tax) household income averages £35,214.

Businesses in The Down ONS 2025

There are approximately 720 active businesses based in The Down, around 42 for every 1,000 residents. The local economy is dominated by small firms: about 92% are micro-businesses employing fewer than 10 people, while 7 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

720 Total businesses
42 Per 1,000 residents
Micro, 0-9 92%
Small, 10-49 7%
Medium, 50-249 1%
Large, 250+ 0%

Deprivation and Employment in The Down IMD 2025

Deprivation levels in The Down are around the national average based on the 2025 Index of Multiple Deprivation. Employment is accessible for most residents and household incomes reflect the broader national picture. The area maintains a steady balance between affordability and quality of life.

Overall Deprivation
6/10
Income
6/10
Employment
6/10
Education
6/10
Health
7/10
Housing
4/10
Living Environment
4/10
Children 0-15 15%
Working age 56%
Older 65+ 29%
2,614 Children (0-15) 15%
9,762 Working Age 56%
4,909 Older (65+) 28%
Average Child Poverty (IDACI) 28.4% of children in income-deprived families
Average Older Person Poverty (IDAOPI) 13.8% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in The Down 39 crimes · April 2026

Low Crime Area

Crime levels in The Down are lower than the England and Wales average. While violence & sexual offences is the most frequently recorded category, the overall picture is one of a settled and secure small town where serious incidents remain uncommon.

Violence & Sexual Offences 22
Vehicle Crime 5
Public Order 3
Other Crime 3
Burglary 2
Criminal Damage & Arson 1
Other Theft 1
Shoplifting 1
Theft from Person 1
Local Policing
West Mercia Cleobury and Highley Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Location

Local Government

District Shropshire
Ward Bridgnorth West and Tasley
Constituency Ludlow
Parish Bridgnorth
Region West Midlands

Home Ownership in The Down

Of the 7,511 households in and around The Down, 71% are owned, 11% are socially rented and 18% are privately rented. Home ownership here is higher than the England and Wales average of 63%.

Owned 71% Social rented 11% Private rented 18%

Tenure from the 2021 Census (ONS), for the postcode districts covering The Down.

Frequently Asked Questions about The Down

What is the population of The Down?
The Down has a population of approximately 17,294 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in The Down?
The average property in and around The Down sold for about £298,523, based on HM Land Registry Price Paid records. That is around 14% below the England and Wales average of £349,091.
Is The Down a deprived area?
The Down sits around the national average for deprivation, with an Index of Multiple Deprivation decile of 6 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover The Down?
The Down is covered by the WV16 postcode district.
How many schools are there in The Down?
There are 12 schools within easy reach of The Down, spanning primary, secondary and other phases.