Primrose Hill on the map

Location in West MidlandsPrimrose Hill sits where the marker shows within the county.

38,546
Population
13,541
Households
2 / 10
Deprivation decile
More deprived
12
Schools nearby
£41,772
Avg. household income
1,159
Businesses
4,120
People per km²
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About Primrose Hill

Primrose Hill is located in the West Midlands, specifically within the DY2 postcode area. This area is primarily residential, featuring a mix of housing styles that reflect the local architecture. The neighbourhood is well-served by local amenities, including shops and parks, making it a convenient place for residents and visitors alike.

The hill itself offers a gentle incline, providing a pleasant walking route for those looking to enjoy some fresh air. From the top, there are views of the surrounding landscape, which can be particularly appealing on clear days. Primrose Hill is also close to various transport links, making it easily accessible for those wishing to explore the wider West Midlands region.

School Ratings in Primrose Hill

There are 270 schools in and around Primrose Hill. Woodside Children's Centre and Netherton Park Nursery School are each rated Outstanding by Ofsted. A further 8 schools hold a Good rating.

House Prices in Primrose Hill

The average property price is £178K, with semi-detached homes making up the majority of the housing stock at around £167K.

Crime and Anti-Social Behaviour in Primrose Hill

Recorded crime levels are higher than the national average. Shoplifting is prevalent across Primrose Hill, with 115 recorded incidents in April 2026.

Deprivation and Employment in Primrose Hill

Primrose Hill falls within the more deprived areas of England, according to the 2025 Index of Multiple Deprivation. Employment deprivation is higher than average, with a larger share of working-age residents out of work. Household incomes are below the national average, with a higher proportion of residents on low earnings.

Healthcare in Primrose Hill

There are 70 GP surgeries within three miles of Primrose Hill, the nearest being Anchor Medical Practice (0.2 miles away).

Property Prices 3,315 sales

Average Price £178K
£350 , £23.52M
Detached £257K 360
Semi £167K 1,227
Terraced £144K 1,175
Flat £95K 355

Household Income in Primrose Hill ONS 2023

The average total household income in Primrose Hill is approximately £41,772 a year before tax, 24% below the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £31,680. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

Primrose Hill £41,772
England & Wales avg. £55,302

Net (after tax) household income averages £31,680.

Businesses in Primrose Hill ONS 2025

There are approximately 1,159 active businesses based in Primrose Hill, around 30 for every 1,000 residents. The local economy is dominated by small firms: about 87% are micro-businesses employing fewer than 10 people, while 24 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

1,159 Total businesses
30 Per 1,000 residents
Micro, 0-9 87%
Small, 10-49 12%
Medium, 50-249 2%
Large, 250+ 0%

Deprivation and Employment in Primrose Hill IMD 2025

Primrose Hill falls within the more deprived areas of England according to the 2025 Index of Multiple Deprivation. Employment opportunities can be more limited and household incomes tend to sit below the national average. Investment in local services and regeneration continues to support the community.

Overall Deprivation
2/10
Income
2/10
Employment
2/10
Education
2/10
Health
3/10
Housing
7/10
Living Environment
4/10
Children 0-15 23%
Working age 63%
Older 65+ 14%
8,704 Children (0-15) 23%
24,194 Working Age 63%
5,657 Older (65+) 15%
Below Average Child Poverty (IDACI) 60.8% of children in income-deprived families
Below Average Older Person Poverty (IDAOPI) 30.6% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in Primrose Hill 803 crimes · April 2026

High Crime Area

Primrose Hill sees higher than average levels of reported crime relative to its population. Violence & sexual offences represents the most frequently recorded category. This pattern is not uncommon in densely populated urban areas and does not necessarily reflect the experience of most residents.

Violence & Sexual Offences 324
Shoplifting 115
Criminal Damage & Arson 76
Vehicle Crime 69
Public Order 50
Other Theft 38
Burglary 37
Other Crime 22
Anti-Social Behaviour 19
Drugs 16
Weapons 16
Robbery 14
Bicycle Theft 4
Theft from Person 3
Local Policing
West Midlands Netherton, Quarry Bank and St Thomas Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 6 stations

Cradley Heath Train Station 1.2 miles
Old Hill Train Station 1.4 miles
Rowley Regis Train Station 2.2 miles
Tipton Train Station 3.1 miles
Stourbridge Town Train Station 3.2 miles
Langley Green Train Station 3.3 miles

Location

Local Government

District Dudley
Ward Quarry Bank and Dudley Wood
Constituency Stourbridge
Parish Dudley, unparished area
Region West Midlands

Home Ownership in Primrose Hill

Of the 15,128 households in and around Primrose Hill, 54% are owned, 25% are socially rented and 21% are privately rented. Home ownership here is lower than the England and Wales average of 63%.

Owned 54% Social rented 25% Private rented 21%

Tenure from the 2021 Census (ONS), for the postcode districts covering Primrose Hill.

Frequently Asked Questions about Primrose Hill

What is the population of Primrose Hill?
Primrose Hill has a population of approximately 38,546 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in Primrose Hill?
The average property in and around Primrose Hill sold for about £177,532, based on HM Land Registry Price Paid records. That is around 49% below the England and Wales average of £349,091.
Is Primrose Hill a deprived area?
Primrose Hill sits among the more deprived areas in England, with an Index of Multiple Deprivation decile of 2 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover Primrose Hill?
Primrose Hill is covered by the DY2 postcode district.
How many schools are there in Primrose Hill?
There are 12 schools within easy reach of Primrose Hill, spanning primary, secondary and other phases.
Where is the nearest train station to Primrose Hill?
The nearest railway station to Primrose Hill is Cradley Heath Train Station, about 1.2 miles away.