Freshwater Bay on the map
Location in Isle of WightFreshwater Bay sits where the marker shows within the county.
About Freshwater Bay
Freshwater Bay is located on the Isle of Wight, England, within the PO40 postcode area. This coastal area features a pebbly beach, which is popular for swimming and sunbathing during the warmer months. The surrounding cliffs provide a striking backdrop and are part of the Isle of Wight's natural landscape, making it a suitable spot for walking and enjoying the views of the Solent.
The bay is also home to various amenities, including cafes and shops, catering to both locals and visitors. Freshwater Bay is known for its proximity to other attractions on the Isle of Wight, such as the nearby Freshwater village and the historic Needles, which are a short distance away. This makes it a convenient location for those exploring the island's coastline and outdoor activities.
School Ratings in Freshwater Bay
Freshwater Bay is served by 4 schools. A further 2 schools hold a Good rating.
House Prices in Freshwater Bay
Property prices average £292K across the area, and detached homes are the most common property type, typically selling for £386K.
Crime and Anti-Social Behaviour in Freshwater Bay
Local crime rates sit broadly in line with national averages. Public order accounts for the highest share in Freshwater Bay, with 5 incidents logged in May 2026.
Deprivation and Employment in Freshwater Bay
Based on the 2025 Index of Multiple Deprivation, Freshwater Bay falls within the mid-range nationally for overall deprivation. Working-age employment is around the national average for the area. Income levels locally sit close to the national average.
Healthcare in Freshwater Bay
There is 1 GP surgery within three miles of Freshwater Bay, the nearest being Wight Primary Partnerships Ltd (1 miles away).
Local Data for Freshwater Bay
Dig deeper into the area around Freshwater Bay with our free postcode tools.
Property Prices 1,122 sales
Schools & Education 4 nearby View all schools
Ofsted ratings for schools in the PO40 postcode area.
Household Income in Freshwater Bay ONS 2023
The average total household income in Freshwater Bay is approximately £40,613 a year before tax, 27% below the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £34,182. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.
Net (after tax) household income averages £34,182.
Businesses in Freshwater Bay ONS 2025
There are approximately 177 active businesses based in Freshwater Bay, around 31 for every 1,000 residents. The local economy is dominated by small firms: about 89% are micro-businesses employing fewer than 10 people, while 3 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.
Deprivation and Employment in Freshwater Bay IMD 2025
The 2025 Index of Multiple Deprivation places Freshwater Bay in the mid-range nationally. Employment and income levels are close to the England average, with a mix of opportunities across sectors. Overall living conditions are comparable to similar areas across the country.
Crime in Freshwater Bay 36 crimes · May 2026
Freshwater Bay experiences crime rates that are roughly comparable to the national picture. Violence & sexual offences is the most reported category, consistent with broader patterns across similar communities. Day-to-day life here reflects the usual mix of challenges found in any established small town.
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.
Nearest Train Stations 3 stations
Location
Nearby Towns & Villages 12 found
Local Government
Home Ownership in Freshwater Bay
Of the 2,793 households in and around Freshwater Bay, 73% are owned, 13% are socially rented and 15% are privately rented. Home ownership here is higher than the England and Wales average of 63%.
Tenure from the 2021 Census (ONS), for the postcode districts covering Freshwater Bay.



