The Potteries on the map

Location in StaffordshireThe Potteries sits where the marker shows within the county.

31,618
Population
13,326
Households
3 / 10
Deprivation decile
More deprived
12
Schools nearby
£38,349
Avg. household income
1,259
Businesses
3,109
People per km²
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About The Potteries

The Potteries, located in Staffordshire, England, is a significant area known for its long-standing tradition of pottery production. This region has been a centre for ceramics since the 17th century, with various factories and workshops that have contributed to its reputation. Visitors can explore the history of pottery through museums and exhibitions, showcasing the craftsmanship and techniques developed over centuries.

In addition to its industrial heritage, The Potteries features a range of shops and galleries where local artisans display their work. The area is also home to several parks and green spaces, providing opportunities for leisurely walks. With its blend of historical significance and contemporary creativity, The Potteries offers an interesting experience for those interested in the art of ceramics and local culture.

School Ratings in The Potteries

There are 180 schools in and around The Potteries. A further 5 schools hold a Good rating.

House Prices in The Potteries

The average property price is £141K, with terraced houses making up the majority of the housing stock at around £91K.

Crime and Anti-Social Behaviour in The Potteries

Recorded crime levels are higher than the national average. Anti-social behaviour is prevalent across The Potteries, with 241 recorded incidents in May 2026.

Deprivation and Employment in The Potteries

The Potteries falls within the more deprived areas of England, according to the 2025 Index of Multiple Deprivation. Employment deprivation is higher than average, with a larger share of working-age residents out of work. Household incomes are below the national average, with a higher proportion of residents on low earnings.

Healthcare in The Potteries

There are 64 GP surgeries within three miles of The Potteries, the nearest being Norfolk Street Surgery (0.4 miles away).

Local Data for The Potteries

Dig deeper into the area around The Potteries with our free postcode tools.

Food Hygiene Ratings Hygiene scores for cafes, takeaways and shops Nearest GP Surgery Find the GP surgeries closest to a postcode Compare Areas Put two areas head to head House Prices Recent sale prices and trends

Property Prices 4,989 sales

Average Price £141K
£500 , £12.4M
Detached £202K 364
Semi £141K 1,278
Terraced £91K 2,614
Flat £78K 348

Schools & Education 12 nearby View all schools

99 Primary
22 Secondary
59 Other
Good 5

Ofsted ratings for schools in the ST1 postcode area.

Waterside Primary School Primary 0.3 miles Thomas Boughey Children's Centre 0.4 miles Excellence Girls Academy Not applicable Good 0.4 miles Stoke-on-Trent College 16 plus Good 0.4 miles Edison Pace School Not applicable 0.4 miles St Mark's CofE Primary School Primary 0.5 miles Snowhill School Not applicable Good 0.5 miles University of Staffordshire Not applicable Good 0.5 miles Emerge School Not applicable Good 0.6 miles Hanley St Luke's Church of England Academy Primary 0.6 miles City of Stoke-On-Trent Sixth Form College 16 plus 0.6 miles St Peter's CofE Academy Secondary 0.8 miles

Household Income in The Potteries ONS 2023

The average total household income in The Potteries is approximately £38,349 a year before tax, 31% below the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £29,433. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

The Potteries £38,349
England & Wales avg. £55,302

Net (after tax) household income averages £29,433.

Businesses in The Potteries ONS 2025

There are approximately 1,259 active businesses based in The Potteries, around 40 for every 1,000 residents. The local economy is dominated by small firms: about 81% are micro-businesses employing fewer than 10 people, while 47 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

1,259 Total businesses
40 Per 1,000 residents
Micro, 0-9 81%
Small, 10-49 15%
Medium, 50-249 3%
Large, 250+ 1%

Deprivation and Employment in The Potteries IMD 2025

The Potteries falls within the more deprived areas of England according to the 2025 Index of Multiple Deprivation. Employment opportunities can be more limited and household incomes tend to sit below the national average. Investment in local services and regeneration continues to support the community.

Overall Deprivation
3/10
Income
3/10
Employment
3/10
Education
3/10
Health
2/10
Housing
7/10
Living Environment
4/10
Children 0-15 20%
Working age 66%
Older 65+ 14%
6,328 Children (0-15) 20%
20,883 Working Age 66%
4,401 Older (65+) 14%
Below Average Child Poverty (IDACI) 49.4% of children in income-deprived families
Below Average Older Person Poverty (IDAOPI) 31.2% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in The Potteries 1,205 crimes · May 2026

High Crime Area

The Potteries sees higher than average levels of reported crime relative to its population. Violence & sexual offences represents the most frequently recorded category. This pattern is not uncommon in densely populated urban areas and does not necessarily reflect the experience of most residents.

Violence & Sexual Offences 387
Anti-Social Behaviour 241
Criminal Damage & Arson 111
Public Order 105
Shoplifting 81
Other Theft 73
Drugs 48
Burglary 47
Vehicle Crime 29
Other Crime 29
Robbery 21
Weapons 19
Bicycle Theft 10
Theft from Person 4
Local Policing
Staffordshire Hanley Park & Shelton Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 6 stations

Longton Train Station 2.3 miles
Longport Train Station 2.5 miles
Wedgwood Train Station 4.4 miles
Blythe Bridge Train Station 4.9 miles
Barlaston Train Station 5.1 miles
Kidsgrove Train Station 5.8 miles

Location

Nearby Towns & Villages 12 found

Shelton 0.6 miles Hanley 0.6 miles Stoke-on-Trent 0.9 miles Fenton Low 0.9 miles Stoke-upon-Trent 0.9 miles Berry Hill 1.2 miles Mount Pleasant 1.2 miles Etruria 1.4 miles Hartshill 1.4 miles Bucknall 1.4 miles Cobridge 1.4 miles Boothen 1.4 miles

Local Government

District Stoke-on-Trent
Ward Etruria and Hanley
Constituency Stoke-on-Trent Central
Parish Stoke-on-Trent, unparished area
Region West Midlands

Home Ownership in The Potteries

Of the 13,534 households in and around The Potteries, 52% are owned, 21% are socially rented and 28% are privately rented. Home ownership here is lower than the England and Wales average of 63%.

Owned 52% Social rented 21% Private rented 28%

Tenure from the 2021 Census (ONS), for the postcode districts covering The Potteries.

Frequently Asked Questions about The Potteries

What is the population of The Potteries?
The Potteries has a population of approximately 31,618 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in The Potteries?
The average property in and around The Potteries sold for about £140,700, based on HM Land Registry Price Paid records. That is around 60% below the England and Wales average of £349,091.
Is The Potteries a deprived area?
The Potteries sits among the more deprived areas in England, with an Index of Multiple Deprivation decile of 3 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover The Potteries?
The Potteries is covered by the ST1 postcode district.
How many schools are there in The Potteries?
There are 12 schools within easy reach of The Potteries, spanning primary, secondary and other phases.
Where is the nearest train station to The Potteries?
The nearest railway station to The Potteries is Longton Train Station, about 2.3 miles away.

Streets in ST1 30 shown View all streets

Abbotts Drive 2 Aberford Grove 1 Acton Street 3 Addison Street 1 Adventure Place 2 Albion Square 2 Albion Street 7 Ambassador Road 1 Arbour Street 1 Argyle Street 1 Arkwright Grove 3 Ashbourne Grove 1 Ashmore Walk 1 Astle Place 1 Avoca Street 3 Avonwick Grove 1 Badgers Brow 2 Bagot Grove 2 Balfour Street 1 Barthomley Road 4 Baskerville Road 3 Baytree Close 1 Bedford Road 2 Bedford Street 1 Beechmont Grove 1 Bellingham Grove 1 Belmont Road 1 Berkeley Street 2 Berwick Road 2 Bessemer Drive 1

Postcodes in ST1 50 shown View all postcodes

ST1 1AF ST1 1AG ST1 1AP ST1 1BS ST1 1DA ST1 1DB ST1 1DE ST1 1DF ST1 1DG ST1 1DH ST1 1DL ST1 1DR ST1 1DY ST1 1EB ST1 1EE ST1 1EF ST1 1EG ST1 1EN ST1 1ER ST1 1HE ST1 1HG ST1 1HJ ST1 1HL ST1 1HP ST1 1HQ ST1 1HR ST1 1HX ST1 1JA ST1 1JB ST1 1JD ST1 1JJ ST1 1JN ST1 1JP ST1 1JQ ST1 1JU ST1 1JW ST1 1JX ST1 1JY ST1 1LA ST1 1LD ST1 1LE ST1 1LG ST1 1LH ST1 1LL ST1 1LQ ST1 1LS ST1 1LU ST1 1LW ST1 1LX ST1 1LY