Ballard's Ash on the map

Location in WiltshireBallard's Ash sits where the marker shows within the county.

31,555
Population
11,406
Households
7 / 10
Deprivation decile
Around average
12
Schools nearby
£61,427
Avg. household income
1,261
Businesses
225
People per km²
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About Ballard's Ash

Ballard's Ash is a small settlement located in Wiltshire, England, within the SN4 postcode area. It lies in a rural part of the county, surrounded by open countryside and agricultural land. The area is characterised by its quiet, peaceful environment, with scattered houses and farmsteads typical of the Wiltshire landscape. The name suggests a historical connection to ash trees, common in the region’s woodlands. While not a large community, Ballard's Ash offers a sense of tranquillity and is close to other local villages and hamlets. Its location provides easy access to the wider Wiltshire countryside, including the nearby North Wessex Downs, a designated Area of Outstanding Natural Beauty. The village is well integrated into the local community, with residents enjoying a rural lifestyle and proximity to amenities in nearby towns.

School Ratings in Ballard's Ash

Ballard's Ash is served by 43 schools. A further 8 schools hold a Good rating.

House Prices in Ballard's Ash

Property prices average £378K across the area, and detached homes are the most common property type, typically selling for £497K.

Crime and Anti-Social Behaviour in Ballard's Ash

Local crime rates sit lower than national averages. Public order accounts for the highest share in Ballard's Ash, with 7 incidents logged in April 2026.

Deprivation and Employment in Ballard's Ash

Based on the 2025 Index of Multiple Deprivation, Ballard's Ash falls within the mid-range nationally for overall deprivation. Working-age employment is around the national average for the area. Income levels locally sit close to the national average.

Healthcare in Ballard's Ash

There are 3 GP surgeries within three miles of Ballard's Ash, the nearest being Tinkers Lane Surgery (1.1 miles away).

Property Prices 4,136 sales

Average Price £378K
£1K , £45.18M
Detached £497K 1,321
Semi £295K 1,238
Terraced £256K 967
Flat £162K 391

Household Income in Ballard's Ash ONS 2023

The average total household income in Ballard's Ash is approximately £61,427 a year before tax, 11% above the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £44,305. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

Ballard's Ash £61,427
England & Wales avg. £55,302

Net (after tax) household income averages £44,305.

Businesses in Ballard's Ash ONS 2025

There are approximately 1,261 active businesses based in Ballard's Ash, around 40 for every 1,000 residents. The local economy is dominated by small firms: about 91% are micro-businesses employing fewer than 10 people, while 16 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

1,261 Total businesses
40 Per 1,000 residents
Micro, 0-9 91%
Small, 10-49 8%
Medium, 50-249 1%
Large, 250+ 0%

Deprivation and Employment in Ballard's Ash IMD 2025

The 2025 Index of Multiple Deprivation places Ballard's Ash in the mid-range nationally. Employment and income levels are close to the England average, with a mix of opportunities across sectors. Overall living conditions are comparable to similar areas across the country.

Overall Deprivation
7/10
Income
7/10
Employment
7/10
Education
7/10
Health
7/10
Housing
5/10
Living Environment
7/10
Children 0-15 17%
Working age 59%
Older 65+ 24%
5,295 Children (0-15) 17%
18,698 Working Age 59%
7,570 Older (65+) 24%
Average Child Poverty (IDACI) 21% of children in income-deprived families
Average Older Person Poverty (IDAOPI) 11.1% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in Ballard's Ash 52 crimes · April 2026

Low Crime Area

Reported crime in Ballard's Ash falls below the national average, suggesting a comparatively safe environment. Violence & sexual offences tops the list of recorded incidents, but figures are low overall. Residents and visitors alike tend to find this a quiet and reassuring town.

Violence & Sexual Offences 20
Public Order 7
Anti-Social Behaviour 6
Other Theft 5
Shoplifting 4
Drugs 3
Burglary 2
Criminal Damage & Arson 2
Weapons 1
Theft from Person 1
Vehicle Crime 1
Local Policing
Wiltshire Wootton Bassett Rural Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 2 stations

Swindon (Wilts) Train Station 5.3 miles
Kemble Train Station 9.6 miles

Location

Local Government

District Swindon
Ward Ridgeway
Constituency South Swindon
Parish Wanborough
Region South West

Home Ownership in Ballard's Ash

Of the 13,406 households in and around Ballard's Ash, 75% are owned, 12% are socially rented and 13% are privately rented. Home ownership here is higher than the England and Wales average of 63%.

Owned 75% Social rented 12% Private rented 13%

Tenure from the 2021 Census (ONS), for the postcode districts covering Ballard's Ash.

Frequently Asked Questions about Ballard's Ash

What is the population of Ballard's Ash?
Ballard's Ash has a population of approximately 31,555 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in Ballard's Ash?
The average property in and around Ballard's Ash sold for about £378,494, based on HM Land Registry Price Paid records. That is around 8% above the England and Wales average of £349,091.
Is Ballard's Ash a deprived area?
Ballard's Ash sits around the national average for deprivation, with an Index of Multiple Deprivation decile of 7 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover Ballard's Ash?
Ballard's Ash is covered by the SN4 postcode district.
How many schools are there in Ballard's Ash?
There are 12 schools within easy reach of Ballard's Ash, spanning primary, secondary and other phases.
Where is the nearest train station to Ballard's Ash?
The nearest railway station to Ballard's Ash is Swindon (Wilts) Train Station, about 5.3 miles away.