The Strand on the map

Location in WiltshireThe Strand sits where the marker shows within the county.

52,524
Population
20,026
Households
6 / 10
Deprivation decile
Around average
12
Schools nearby
£55,393
Avg. household income
1,525
Businesses
608
People per km²
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About The Strand

The Strand is a road located in Wiltshire, England, specifically within the BA14 postcode area. It runs through a primarily residential area, providing access to various local amenities. The road is well-connected, making it easy for residents and visitors to reach nearby shops and services.

In addition to residential properties, The Strand is close to green spaces, offering opportunities for outdoor activities. The surrounding area features a mix of traditional and modern architecture, reflecting the local character. Public transport options are available, allowing for convenient travel to nearby towns and cities. Overall, The Strand serves as a practical location for those looking to enjoy the conveniences of everyday life while being part of a community.

School Ratings in The Strand

The Strand is served by 43 schools. Bellefield Children's Centre and Studley Green Children's Centre are each rated Outstanding by Ofsted. A further 15 schools hold a Good rating.

House Prices in The Strand

Property prices average £293K across the area, and detached homes are the most common property type, typically selling for £407K.

Crime and Anti-Social Behaviour in The Strand

Local crime rates sit broadly in line with national averages. Anti-social behaviour accounts for the highest share in The Strand, with 102 incidents logged in May 2026.

Deprivation and Employment in The Strand

Based on the 2025 Index of Multiple Deprivation, The Strand falls within the mid-range nationally for overall deprivation. Working-age employment is around the national average for the area. Income levels locally sit close to the national average.

Healthcare in The Strand

There are 5 GP surgeries within three miles of The Strand, the nearest being Spa Medical Centre (2.2 miles away).

Local Data for The Strand

Dig deeper into the area around The Strand with our free postcode tools.

Food Hygiene Ratings Hygiene scores for cafes, takeaways and shops Nearest GP Surgery Find the GP surgeries closest to a postcode Compare Areas Put two areas head to head House Prices Recent sale prices and trends

Property Prices 7,485 sales

Average Price £293K
£1K , £10.28M
Detached £407K 2,265
Semi £268K 1,876
Terraced £227K 2,007
Flat £148K 1,033

Schools & Education 12 nearby View all schools

30 Primary
4 Secondary
9 Other
Outstanding 2
Good 15
Inadequate 1

Ofsted ratings for schools in the BA14 postcode area.

Keevil CofE Primary School Primary Good 0.8 miles St George's Church of England Primary School, Semington Primary Good 1.4 miles Bowerhill Primary School Primary Good 1.6 miles Melksham Oak Community School Secondary Good 1.8 miles Seend Church of England Primary School Primary 1.9 miles Canberra Children's Centre 2.4 miles Aloeric Primary School Primary 2.4 miles The Mead Community Primary School Primary Good 2.5 miles Forest and Sandridge Church of England Primary School Primary 2.6 miles Melksham House School Not applicable 2.6 miles Castle Mead School Primary Good 2.7 miles Hilperton Church of England Voluntary Controlled Primary School Primary Good 2.8 miles

Household Income in The Strand ONS 2023

The average total household income in The Strand is approximately £55,393 a year before tax, in line with the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £41,555. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

The Strand £55,393
England & Wales avg. £55,302

Net (after tax) household income averages £41,555.

Businesses in The Strand ONS 2025

There are approximately 1,525 active businesses based in The Strand, around 29 for every 1,000 residents. The local economy is dominated by small firms: about 90% are micro-businesses employing fewer than 10 people, while 36 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

1,525 Total businesses
29 Per 1,000 residents
Micro, 0-9 90%
Small, 10-49 8%
Medium, 50-249 2%
Large, 250+ 0%

Deprivation and Employment in The Strand IMD 2025

The 2025 Index of Multiple Deprivation places The Strand in the mid-range nationally. Employment and income levels are close to the England average, with a mix of opportunities across sectors. Overall living conditions are comparable to similar areas across the country.

Overall Deprivation
6/10
Income
6/10
Employment
6/10
Education
6/10
Health
6/10
Housing
6/10
Living Environment
7/10
Children 0-15 18%
Working age 62%
Older 65+ 20%
9,607 Children (0-15) 18%
32,423 Working Age 62%
10,497 Older (65+) 20%
Average Child Poverty (IDACI) 27% of children in income-deprived families
Average Older Person Poverty (IDAOPI) 12.4% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in The Strand 402 crimes · May 2026

Average Crime Area

The Strand experiences crime rates that are roughly comparable to the national picture. Violence & sexual offences is the most reported category, consistent with broader patterns across similar communities. Day-to-day life here reflects the usual mix of challenges found in any established town.

Violence & Sexual Offences 120
Anti-Social Behaviour 102
Shoplifting 44
Criminal Damage & Arson 39
Public Order 30
Vehicle Crime 20
Other Theft 15
Drugs 12
Burglary 7
Other Crime 5
Bicycle Theft 3
Robbery 2
Theft from Person 2
Weapons 1
Local Policing
Wiltshire Melksham Rural South Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 6 stations

Melksham Train Station 3.2 miles
Trowbridge Train Station 4 miles
Bradford-On-Avon Train Station 5.7 miles
Westbury Train Station 5.7 miles
Avoncliff Train Station 6.9 miles
Freshford Train Station 7.7 miles

Location

Nearby Towns & Villages 12 found

Great Hinton 0.6 miles Littleton 0.6 miles Seend Head 0.9 miles The Stocks 0.9 miles Keevil 0.9 miles Little Marsh 1.2 miles Seend Cleeve 1.4 miles Semington 1.4 miles Bleet 1.4 miles Ashton Common 1.4 miles Cold Harbour 1.4 miles Outmarsh 1.8 miles

Local Government

District Wiltshire
Ward Trowbridge Central
Constituency South West Wiltshire
Parish Trowbridge
Region South West

Home Ownership in The Strand

Of the 22,433 households in and around The Strand, 69% are owned, 14% are socially rented and 17% are privately rented. Home ownership here is higher than the England and Wales average of 63%.

Owned 69% Social rented 14% Private rented 17%

Tenure from the 2021 Census (ONS), for the postcode districts covering The Strand.

Frequently Asked Questions about The Strand

What is the population of The Strand?
The Strand has a population of approximately 52,524 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in The Strand?
The average property in and around The Strand sold for about £293,285, based on HM Land Registry Price Paid records. That is around 16% below the England and Wales average of £349,091.
Is The Strand a deprived area?
The Strand sits around the national average for deprivation, with an Index of Multiple Deprivation decile of 6 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover The Strand?
The Strand is covered by the BA14 postcode district.
How many schools are there in The Strand?
There are 12 schools within easy reach of The Strand, spanning primary, secondary and other phases.
Where is the nearest train station to The Strand?
The nearest railway station to The Strand is Melksham Train Station, about 3.2 miles away.

Streets in BA14 30 shown View all streets

A350 2 A361 9 A363 4 A366 3 Abraham Close 1 Acacia Crescent 1 Acorn Meadow 1 Acreshort Lane 1 Adcroft Drive 1 Adcroft Street 1 Albany Close 1 Albert Road 1 Albion Drive 1 Aldeburgh Place 2 Alderton Way 3 Allen Road 1 Alma Street 1 Almond Grove 2 Amouracre 1 Ancaster Close 1 Apsley Close 1 Arnold Noad Corner 1 Arras Close 1 Ash Drive 4 Ashleigh Grove 2 Ashmead 3 Ashmead Court 1 Ashton Common 1 Ashton Rise 1 Ashton Road 7

Postcodes in BA14 50 shown View all postcodes

BA14 0AA BA14 0AB BA14 0AD BA14 0AE BA14 0AF BA14 0AG BA14 0AH BA14 0AJ BA14 0AL BA14 0AN BA14 0AP BA14 0AQ BA14 0AR BA14 0AS BA14 0AT BA14 0AU BA14 0AW BA14 0AX BA14 0AY BA14 0AZ BA14 0BA BA14 0BB BA14 0BD BA14 0BE BA14 0BG BA14 0BH BA14 0BJ BA14 0BL BA14 0BN BA14 0BP BA14 0BQ BA14 0BS BA14 0BT BA14 0BU BA14 0BX BA14 0BY BA14 0BZ BA14 0DA BA14 0DB BA14 0DD BA14 0DE BA14 0DF BA14 0DG BA14 0DJ BA14 0DL BA14 0DN BA14 0DP BA14 0DQ BA14 0DR BA14 0DS