White Cross on the map

Location in WiltshireWhite Cross sits where the marker shows within the county.

29,226
Population
12,460
Households
6 / 10
Deprivation decile
Around average
13
Schools nearby
£54,230
Avg. household income
1,253
Businesses
85
People per km²
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About White Cross

White Cross is a small settlement located in Wiltshire, England, within the BA12 postcode area. This area is primarily residential, offering a quiet environment for its inhabitants. The surrounding countryside is characterised by rolling hills and farmland, typical of the region. Local amenities are accessible in nearby towns, providing essential services and facilities for residents.

The settlement is situated close to several walking trails, making it a suitable base for those who enjoy outdoor activities. The proximity to larger towns allows for easy access to shops, schools, and healthcare services. White Cross serves as a peaceful location for those looking to experience rural life in Wiltshire while remaining connected to the conveniences of urban living.

School Ratings in White Cross

There are 13 schools in and around White Cross. A further 13 schools hold a Good rating.

House Prices in White Cross

The average property price is £356K, with detached homes making up the majority of the housing stock at around £454K.

Crime and Anti-Social Behaviour in White Cross

Recorded crime levels are lower than the national average. Other theft is prevalent across White Cross, with 3 recorded incidents in April 2026.

Deprivation and Employment in White Cross

White Cross sits around the middle of the national deprivation scale, according to the 2025 Index of Multiple Deprivation. Employment levels are broadly typical for the area, sitting close to the national average. Household incomes are broadly in line with the national average.

Healthcare in White Cross

There are 2 GP surgeries within three miles of White Cross, the nearest being Silton Surgery (1.2 miles away).

Property Prices 4,425 sales

Average Price £356K
£500 , £10.3M
Detached £454K 1,617
Semi £286K 1,065
Terraced £240K 1,039
Flat £139K 390

Household Income in White Cross ONS 2023

The average total household income in White Cross is approximately £54,230 a year before tax, in line with the national average of £55,302. After tax and benefits, the average disposable (net) household income is around £39,482. These are modelled estimates from the Office for National Statistics for the financial year ending 2023.

White Cross £54,230
England & Wales avg. £55,302

Net (after tax) household income averages £39,482.

Businesses in White Cross ONS 2025

There are approximately 1,253 active businesses based in White Cross, around 43 for every 1,000 residents. The local economy is dominated by small firms: about 89% are micro-businesses employing fewer than 10 people, while 14 are larger employers with 50 or more staff. Figures are from the Office for National Statistics UK Business Counts.

1,253 Total businesses
43 Per 1,000 residents
Micro, 0-9 89%
Small, 10-49 9%
Medium, 50-249 1%
Large, 250+ 1%

Deprivation and Employment in White Cross IMD 2025

White Cross sits around the national average for deprivation according to the 2025 Index of Multiple Deprivation. Employment and income levels are broadly typical, reflecting a mixed local economy. The area offers a balance of residential and commercial activity common to most parts of England.

Overall Deprivation
6/10
Income
7/10
Employment
7/10
Education
6/10
Health
7/10
Housing
3/10
Living Environment
5/10
Children 0-15 16%
Working age 57%
Older 65+ 27%
4,562 Children (0-15) 16%
16,751 Working Age 57%
7,920 Older (65+) 27%
Average Child Poverty (IDACI) 24.3% of children in income-deprived families
Average Older Person Poverty (IDAOPI) 12.1% of over-60s in income-deprived households
Data from English Indices of Deprivation 2025 · Contains public sector information licensed under the Open Government Licence v3.0

Crime in White Cross 8 crimes · April 2026

Low Crime Area

White Cross records relatively low levels of reported crime compared to national averages. Other theft is the most commonly logged offence type, though overall numbers remain modest. The area is generally considered a safe and settled town with a strong sense of community.

Other Theft 3
Violence & Sexual Offences 3
Anti-Social Behaviour 1
Vehicle Crime 1
Local Policing
Wiltshire Mere Visit force website →
Data from data.police.uk · Contains public sector information licensed under the Open Government Licence v3.0
Crime figures depend on reporting by individual police forces and may not reflect the full picture in all areas.

Nearest Train Stations 5 stations

Gillingham (Dorset) Train Station 4.5 miles
Bruton Train Station 5.7 miles
Templecombe Train Station 7.4 miles
Castle Cary Train Station 8.7 miles
Frome Train Station 9.4 miles

Location

Local Government

District Wiltshire
Ward Warminster North & Rural
Constituency South West Wiltshire
Parish Warminster
Region South West

Home Ownership in White Cross

Of the 12,989 households in and around White Cross, 67% are owned, 14% are socially rented and 20% are privately rented. Home ownership here is higher than the England and Wales average of 63%.

Owned 67% Social rented 14% Private rented 20%

Tenure from the 2021 Census (ONS), for the postcode districts covering White Cross.

Frequently Asked Questions about White Cross

What is the population of White Cross?
White Cross has a population of approximately 29,226 residents, based on the latest census figures for the surrounding postcode area.
What is the average house price in White Cross?
The average property in and around White Cross sold for about £356,225, based on HM Land Registry Price Paid records. That is close to the England and Wales average of £349,091.
Is White Cross a deprived area?
White Cross sits around the national average for deprivation, with an Index of Multiple Deprivation decile of 6 out of 10, where 1 is the most deprived and 10 the least deprived.
What postcodes cover White Cross?
White Cross is covered by the BA12 postcode district.
How many schools are there in White Cross?
There are 13 schools within 5 miles of White Cross, spanning primary, secondary and other phases.
Where is the nearest train station to White Cross?
The nearest railway station to White Cross is Gillingham (Dorset) Train Station, about 4.5 miles away.